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The Dark Knight no es sabroso

April 20, 2008 By Bradley Weber

carlos-v.jpg

What’s a 16C Spanish Monarch have to do with Batman? Uhhhhh . . . .

Another new candy bar at my grocery store today: Nestle’s CARLOS V. Why every Holy Roman Emperor doesn’t have a candy bar named after him, I don’t know. Maybe they lack the same marketing engines employed by baseball players, NASCAR drivers, and other religious icons.

According to the fine people over at Candy Snob, the CARLOS V seems to be a re-release of an older confection. Why? Something to do with the packaging, perhaps????

carlos-v-dk.jpg

and the zoom-shot

carlos-v-dk2.jpg

What’s the connection? Is there one?

Nothing I’ve read indicates Charles V was known as “El Caballero Oscuro”; his parents didn’t die in a robbery-gone-bad; nor did young Charlie develop a predilection for high-tech gadgetry and vigilante justice; all of which leaves me flummoxed how Nestle might justify tagging this candy with the ‘Dark Knight’ moniker.

Yeah, yeah, whatever. How’s the candy?

Right.

Unlike my encounter with the Big Mo’, I bought this particular ticket and took the ride. The first bite of the CARLOS V is dry and overly sweet, like Eucharist crumbles stirred in a package of Swiss Miss, but not as tasty. The second’s even worse.

At two-for-a-dollar, the CARLOS V is still a rip-off — that is unless you plan to give them to lousy neighbors or hated co-workers in the hope that bad candy will drive them the hell away from you. Then it’s a bargain.

But if you like candy and dig the chocolate/wafer combo, stick to Kit-Kats.

Filed Under: Editorials, Food, Humor, JMS Labs, Weridness

Bathroom Ads Go Digital

May 10, 2007 By Bradley Weber

A couple of weeks ago the wife, then kid, and I went to Chicago’s very own John G. Shedd Aquarium. If you haven’t been there in a while, you owe yourself a trip. If you’re an out-of-town reader and you come to the Windy City, an afternoon at the Shedd needs to be on your itinerary.

While there, if you find it necessary to heed nature’s call, you’ll find these in the bathrooms: The Digital Washroom Advertising System by Impressionaire.

dryer.jpg

“ImpressionAire places digitally-equipped warm air hand dryers in high profile, high traffic public washrooms. Your ad message is displayed every 30 seconds around the clock on a high-tech flat panel computer screen.

The viewer looks at your ad while drying hands in a venue that is free of traditional advertising.

Target male or female washrooms, change your message overnight and reinforce your total media campaign with this unique new advertising venue.”

I have to admit, it’s a clever and well-executed idea. But, while curiosity makes me wonder about advertising costs and administration, I can’t help but be annoyed that I’m forced to endure commercials in the bathroom. Is there no escape?

Has anybody run into these hand dryers elsewhere — in the US or the world?

Filed Under: Humor, JMS Labs, News, Weridness

Making Me Look Good

May 10, 2007 By Bradley Weber

Thanks to my pal Bruce Bachelder for framing the third-to-latest Still Life With Monster painting. (see the full-size original here, then go check out Bruce’s gallery over at the Fine Arts Guild site.)

I gave the framed piece to our friend Holly who liked it so much she hung it in her Hall Of Art.
slwmframe.jpg

Thanks for putting Monster in with such august company, Holly.

hollyshall.jpg

Filed Under: Art, Humor, JMS Labs

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